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 Fallin in Love

By Jay Sampson  

 

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Amerie

Blessed with keen intelligence and stunning good looks, Amerie could have chosen any number of career paths. Yet from an early age, the 22-year-old R&B chanteuse knew what her future held. " It sounds like a cliché but I always knew I was going to sing." Her brand of soul is both infectious and intoxicating and projects a voice that's sweet, sassy, and sultry, with a hint of bad girl edge.

Leaked to radio in the spring of 2002, "Why Don't We Fall in Love" exploded, creating a strong buzz and heavy anticipation for the full length album. It's no wonder why the public, radio programmers and DJ's  responded so enthusiastically.
"Why Don't We Fall In Love" is the opening salvo from a singer who has raised the stakes for hip-hop soul to follow.

What's remarkable about Amerie's rise is how fast it's occurred. After spawning several hit records she is showing the world just how much she has got to give. "It's been pretty amazing," she admits. "We really worked hard on those songs and just let our creativity go. I guess this is what happens when you're focused, have good people around you, and trust your heart and your instincts."


Through a friend, Amerie was introduced to her producing partner Rich and they met for the first time in a McDonald's parking lot. "Not too glamorous, huh?" she laughs. After Amerie heard Rich's tracks, and Rich heard her sing, the work began. They quickly realized that they not only had common goals, but great creative chemistry as well. "We would just sit and brainstorm and it just flowed from there," she remembers. 

One song became two, two became three, and three grew to five, becoming a demo. Within months, that demo made its way to Columbia Records, where she was immediately offered a deal. 

From the moment she entered the studio to record All I Have, she knew that she wanted to unleash a sound that was gritty, yet melodic. Something different, yet something familiar enough to entice listeners. Together, they married Rich's hard-edged beats and well-crafted melodies to Amerie's soaring vocals. 

Through all of this, Amerie makes sure to thank the One who made this all possible: "I wrote the outro, 'I'm Reminded,' as a thank-you to God for leading me to all of this. Through all the ups and downs and uncertainties, He was always in control. I was very passionate about my dreams, but I believe my parents' prayers really contributed to everything."

It's clear that passion is something that Amerie knows well. You can hear the passion and commitment to singing that has lead her to this point in her life and the making of this album. Now, she's getting the chance to live her dreams and bring her talent to the world. Ask Amerie what she wants fans to hear when they check out All I Have and her response is considered and thoughtful: "I'd like them to hear that this is real music. You can feel it. This music has substance, and in All I Have, you get a glimpse into Rich's life and mine as well."

 

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